Privacy Policy
Five Elements Wellness Spa ("we," "us," or "our") operates at 119 Beatty Lane, Aiken, SC 29803 and online at fiveelementsaiken.com. This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you visit our website, book services, or interact with us in person.
By using our website or services, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use our website or provide us with your personal information.
1. Information We Collect
Information you provide directly:
- Name, email address, phone number when booking appointments or contacting us
- Health intake information you provide prior to services (skin conditions, medications, allergies, sensitivities)
- Payment information processed through Vagaro — we do not store payment card data on our own systems
- Communications you send to us via email, phone, or contact forms
Information collected automatically:
- Browser type, operating system, IP address, pages visited, time spent on pages, and referring URLs
- Cookies and similar tracking technologies (see Section 5)
- Website analytics data collected by Google Analytics, including approximate geographic location derived from IP address, device and browser information, pages viewed, session duration, and how you arrived at our site (see Section 6)
2. How We Use Your Information
We use your information to:
- Schedule, confirm, and manage your appointments
- Provide services safely and appropriately, including reviewing health intake information before treatments
- Process payments through our booking platform (Vagaro)
- Send appointment reminders and follow-up communications
- Respond to your inquiries and provide customer support
- Send promotional emails about services, offers, or news — with your consent, and with an unsubscribe option in every email
- Improve our website, services, and client experience
- Comply with legal obligations
3. Health and Sensitive Information
Health intake information you provide — including skin conditions, medications, allergies, and medical history relevant to services — is used solely to provide safe, appropriate spa services. We treat this information with particular care. It is not sold, shared with third parties for marketing purposes, or used for any purpose other than delivering your services safely.
4. How We Share Your Information
We do not sell your personal information. We may share your information with:
- Vagaro (our booking platform) to manage appointments and process payments. Vagaro's privacy policy governs their handling of your data.
- Google (via Google Analytics) to analyze website traffic and usage. See Section 6 for details.
- Service providers who assist us in operating our website or business, subject to confidentiality agreements
- Law enforcement or regulatory authorities if required by law or to protect the safety of our clients and staff
5. Cookies
Our website uses cookies — small text files stored on your device — to improve your browsing experience and analyze site traffic. Google Analytics sets cookies to distinguish visitors and track sessions. You can instruct your browser to refuse all cookies or alert you when cookies are being sent. Some features of our website may not function properly without cookies.
6. Google Analytics
We use Google Analytics 4, a web analytics service provided by Google LLC ("Google"), to understand how visitors use our website. Google Analytics collects information such as:
- Pages visited and time spent on each page
- How you arrived at our site (search engine, direct link, referral, etc.)
- Browser type, operating system, and device category
- Approximate geographic location (city/region level, derived from IP address)
- Interactions such as clicks and scroll depth
This information is used to improve our website content and user experience. It does not include your name, email address, or other information that directly identifies you by name.
Data processing outside the US: Google may transfer and process analytics data on servers located in the United States and other countries outside your country of residence. By using our website, you acknowledge that your information may be processed in countries with different data protection laws than your own.
Google's privacy practices: Google's collection and use of data is governed by Google's Privacy Policy, available at policies.google.com/privacy. For more information on how Google Analytics uses data collected from sites like ours, visit policies.google.com/technologies/partner-sites.
Opting out: You can prevent Google Analytics from collecting your data by installing the Google Analytics Opt-out Browser Add-on. You can also control cookies through your browser settings or use a browser in private/incognito mode.
7. Data Security
We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.
8. Data Retention
We retain your personal information for as long as necessary to provide services, maintain business records, comply with legal obligations, and resolve disputes. Health intake records are retained in accordance with applicable professional standards and South Carolina law.
9. Your Rights and Choices
You may:
- Request access to the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information, subject to legal and operational requirements
- Opt out of marketing communications at any time by clicking "unsubscribe" in any email or contacting us directly
- Opt out of Google Analytics data collection using the Google Analytics Opt-out Browser Add-on
To exercise these rights, contact us at (803) 961-7325 or visit us at 119 Beatty Lane, Aiken, SC 29803.
10. Children's Privacy
Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it.
11. Third-Party Links
Our website may contain links to third-party websites, including our Vagaro booking page, Facebook, and Instagram. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party sites you visit.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will post the new policy on this page with an updated effective date. Continued use of our website or services after any changes constitutes your acceptance of the updated policy.
13. Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us:
Five Elements Wellness Spa
119 Beatty Lane, Aiken, SC 29803
(803) 961-7325